About Fenna
With two decades of experience at the intersection of people and transformation, I help leaders and teams navigate change with clarity, empathy, and a human-centered approach. Curious about my journey and what drives my work?
Scroll down for more information
I'm Fenna Schellings, founder of ByFenna
With over 20 years of international experience in employee experience, engagement, well-being, change management, and communications, I enable organizations to thrive through meaningful transformation.
My approach combines strategic insight with a deep understanding of human behavior — making change not only effective, but sustainable.
At ByFenna, I believe in the power of connection, clarity, and resilience. I work closely with leaders and teams to cultivate cultures where people feel empowered, trusted, and able to grow.
Background & Expertise
Over the past two decades, I’ve partnered with global organizations to activate communication, deepen engagement, and guide cultural change. Whether leading enterprise-wide transformations or shaping leadership journeys, I bring strategic clarity and a people-first mindset to every challenge.
Certifications & Training
I hold a university degree in Communication Science (majoring in Internal Communications and Public Relations), complemented by a broad set of professional certifications across coaching, change management, facilitation, and wellbeing.
-
Certified Change & Transformation practitioner Trained in Prosci Change Management, project management (PMI), and organizational development, combined with company based methods - equipping me to lead complex transformation with structure and clarity.
-
Team Coaching & Facilitation Certified and experienced in systemic team coaching and methods such as Deep Democracy, Secure Base team coaching & leadership, and Insights Discovery.
-
Certified Coach & Wellbeing facilitator Accredited in multiple coaching methodologies including intuitive & nature-based coaching, energy management, mental wellbeing and Reiki. I integrate science with insight to strengthen personal and team resilience.
-
Training & Tools Ongoing development in personal effectiveness, consulting, storytelling, and communication design - plus lifelong curiosity in disciplines like languages, sports, psychology and music.